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CONSTANT EVOLUTION

The reinvention of the brand Fundador

In

The First

Spanish Brandy

 

Fundador, the first Spanish brandy, was born from our wineskins in 1874, and production has continued uninterrupted ever since. It is aged in barrels of American oak that have previously held the magnificent sherries of Jerez, a process which imbues it with its unmistakable flavour. Fundador is the best-selling brand both within and beyond the borders of Spain, and is an unrivalled benchmark of our identity and wine producing culture.

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Apogee

The 

In addition to their already huge historical legacy, the Domecq family launched the first brandy produced in Spain in 1874, creating the FUNDADOR brand.

The exceptional and compelling quality of Fundador brandy led it to dominate the national alcoholic beverages market in the 70s, the apogee for brandy in Spain. And that’s how Fundador came to be the leading brand in the sector, with its quality expressed under a slogan remembered by all… “Está… como nunca.” (Better than… ever).

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Foto 9_el auge 6

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